The home services layer that actually works.
Not another vague "preferred vendor" list that falls apart after closing. A curated stewardship club with service credits, proactive audits, vetted local trades, and one operator who knows your home from day one — anchored by your realtor relationship.
Realtor clients: Ask about the Closing-to-Keys bundle (often covered or heavily credited at close).
- Surprise trade bills with zero context — Plumbing emergency (60 min / 1 credit / ~$120) or electrical (60 min / ~$130). Full price, no memory for the next time.
- Tech and physical trades in two universes — Wi-Fi mesh (120 min / 3 cr / ~$249) + smart lock done separately from HVAC tune-up (75 min) and pest quarterly (60 min). No shared history of the house.
- Preventive work never feels urgent — Landscaping (90 min), HVAC (75 min), pest (60 min) get deferred until the compressor fails or the termite letter arrives.
- Realtor relationship ends at closing — The moment you need an anchored operator most. Most "vendor lists" are PDFs no one ever calls.
One catalog + credits solves all four — known minutes, live previews, Passport, realtor handoff at keys, and refillable credits so the preventive actually happens. Full list: SERVICES_CATALOG_EXPORT.md
We learned from Plenti ($100M+ lessons) and built the opposite of a weak referral network.
Most realtor inner circles and multi-provider "loyalty" programs fail for the same reasons: unrelated partners, no everyday frequency, asymmetric economics, zero personalization, and no real operator accountability. We anchored this in the highest-trust moment (your real estate closing), use service credits instead of generic points, curate ruthlessly, and prove incremental value to homeowners *and* providers every month.
Asset protection for the biggest purchase of your life.
Service credits (spend like cash on vetted providers). Proactive care. One relationship. Value delivered 3-6× the fee — just like our Auto Club and Concierge tiers.
- Access to curated emergency + maintenance network (plumbing, HVAC, electrical, pest, landscaping, handyman, cleaning)
- 15–30% member pricing + priority booking + Inner-Circle Guarantee (re-do or full credit)
- Annual Home Health Audit (key systems inspection + prioritized recs using your home's data)
- Digital Home Passport (history, docs, photos, predictive alerts)
- Utility / ISP / home services representation (existing $39 value included)
- Wallet credits + seamless pay
- Realtor-sourced onboarding (Closing-to-Keys handoff)
- Everything in Essentials + larger credit bank
- Seasonal recurring plans included (HVAC tune-ups, pest quarterly, gutter/landscaping maintenance, filter programs)
- Moving, initial deep cleans, warranty claim coordination & advocacy
- Dedicated home operator line (faster SLA)
- Quarterly property health reports + resale value protection insights
- Insurance review & advocacy
- Priority access to vetted renovation / big-ticket partners
- Everything in Stewardship + white-glove coordination
- We manage/oversight major projects (roof, solar, ADU, full reno) — you stay owner
- Financing coordination + wallet credit offsets
- Weekly or on-demand strategy with your operator (aligns with Asset Partner)
- Full integration with property management / equity plays
- Predictive monitoring + smart home tie-ins
All tiers include the Inner-Circle Guarantee, wallet settlement, and performance-vetted providers only. Credits roll or convert in many cases. Annual options save ~15%.
Closing-to-Keys Home Bundle
Most clients leave closing with a handshake and a list of 12 vendors they’ll never call. We make the handoff real.
- Initialized Digital Home Passport from your transaction data
- First 3 months of Home Credits banked
- Full Home Health Audit (first 60 days)
- Utility + ISP optimization + 30-day representation
- Priority emergency line + one pre-scheduled seasonal service
- Realtor follow-up at 30/90 days (retention + referral engine)
- Differentiator that actually delivers (not a dusty vendor PDF)
- Post-close touchpoints that turn clients into raving fans & referrers
- Data loop back: better future advice, higher repeat / family business
- Optional revenue share or co-branded package pricing
- White-glove onboarding support from the Inner-Circle operator
The value math. We only win if you feel 3-6×.
+ Annual audit ($350–600 value if bought separately).
+ ISP/utility representation + disputes (often $200–800/yr savings).
+ Proactive maintenance that avoids one $1,200–3,000 emergency.
Realistic annual member value: $3,800–6,200.
Fee: ~$950/yr. 4–6.5× return before peace of mind.
Warranty + insurance advocacy + moving/setup coordination.
Quarterly reports + value protection (one avoided bad reno or smart timing on roof = thousands).
Realistic annual member value: $9,000–14,000+.
Fee: ~$4,200/yr. Still 2.5–3.5×+ plus massive time/stress savings.
Numbers are conservative retail equivalents in Southern California. Actual savings higher with negotiation + avoided disasters. We publish anonymized win stats for members.
Core categories we actually cover well.
Performance-vetted only (licensing, insurance, background, trial jobs, ongoing review scores). Local density first.
Emergencies, repipes, water heaters
Tune-ups, repairs, replacements, IAQ
Panels, outlets, lighting, EV chargers, troubleshooting
Quarterly programs, termites, rodents, wildlife
Maintenance, irrigation, tree work, hardscape
Doors, drywall, assembly, minor reno
Deep cleans, post-construction, recurring
Local + long-distance coordination, unpacking help
Big-ticket (roofing, foundation, full reno, solar, pools) routed through Stewardship+ with project oversight. Home warranty coordination included across tiers.
Better leads. Recurring work. Real data. No more tire-kickers.
We are not a lead gen mill. Partners who deliver get more work, better clients, and insights that help them run their business.
- Pre-qualified, high-intent Inner-Circle members (new homeowners + long-term clients)
- Enriched leads (home age, systems, location risks, past service notes — with consent)
- Higher close rates and larger average jobs
- Recurring maintenance plans that smooth cash flow
- Platform handles scheduling, payments, basic disputes
- "Inner-Circle Certified" co-marketing & reviews boost
- Anonymized benchmark data for your category/zip
- Platform participation fee (annual or per-job — discussed in onboarding)
- Performance bar: minimum review scores + SLA adherence to stay preferred
- You keep the relationship and brand with the homeowner
- Easy settlement via our wallet (fast payouts)
One wallet. One operator. One data asset. Many excellent providers.
We run the platform (wallet credits, booking, ratings, Home Passport, settlement, personalization engine). You keep one relationship. Providers plug in their availability and pricing. Credits you earn on tech services or referrals can offset home services (and vice versa). The realtor gets the data loop and retention engine. This is the non-collapsing version of "layer 2" for home services.
Your home has a story.
Let’s protect it properly.
Realtors: Let's make your closings the start of something that actually lasts. Homeowners: Stop gambling on the next Yelp search.